Health and Household
Revolutionary PPC Strategy That Boosted Optimum FBA’s Neck Stretcher 90%
Sales Overall and Conversion Rate up to 8.17%!!
OVERVIEW
Optimum FBA is a personal care brand that has body stretchers as main
products. This client approached our agency with an issue regarding their
stagnant sales. Despite generating sales from all three of their products – the
Neck Stretcher, Back Stretcher, and Turtle Tank – their sales figures were not
improving.
CHALLENGES
Our analysis revealed that their PPC campaigns lacked negative
targeting and had an extremely disorganized structure. Only auto campaigns
were running, which were generating sales.
- WEBSITE:example.com
- DATE:August 02, 2022
- SERVICES:Design, Art Direction, Website